Hotels (Commonwealth Union) _ In a momentous development, The Ascott Limited (Ascott), a wholly owned lodging business unit of CapitaLand Investment Limited, has entered into a management agreement with Sensation Hospitality Avenues, the hospitality arm of Sensation Infracon, a real estate and hotel developer based in Hyderabad. This collaboration marks the initiation of a new hospitality property in Erode, Tamil Nadu, under the prestigious Oakwood brand. The Oakwood Erode Resort, with an unwavering commitment to unparalleled hospitality, represents a significant stride in Ascott’s expansive strategy across India, promising ultimate luxury and comfort to discerning guests.
The agreement signing ceremony witnessed the presence of key figures including Hoshang Garivala, Country General Manager, Ascott International Management India Pvt. Ltd, Dr. Bhavishya Gupta, Founder and Managing Director, Sensation Infracon Private Limited, Rohit Kumar Matta, Executive Director, Sensation Infracon Private Limited, and Khushbu Kumari, Partner, Sensation Hospitality Avenues.
Erode, with its distinctive advantages, emerges as an ideal investment destination for the hospitality sector. Situated on the banks of the Kaveri River and surrounded by the Western Ghats, Erode stands as the seventh-largest urban agglomeration in Tamil Nadu. Its strategic connectivity through the Bangalore-Coimbatore-Kerala route, coupled with rapid infrastructural development, positions it as a burgeoning travel and business destination. The initiation of Oakwood Resort’s development in Erode is poised to elevate the amalgamation of contemporary amenities and regional charm, enriching the district’s cultural legacy and vibrant neighbourhood.
Expected to be operational by December 2026, Oakwood Erode strategically resides in Periyasemure, Sathy Road, Erode City. Boasting a modern façade, the hotel will offer 90 rooms, diverse Food & Beverage options, and versatile Meetings and Banqueting spaces. Catering to the diverse needs of every guest, the hotel aims to ensure a delightful stay for both leisure and business travellers.
Hoshang Garivala, Country General Manager at Ascott International Management India, expressed enthusiasm about the new addition in the vibrant city of Erode, emphasizing its embodiment of elegance and its role in offering guests an oasis of tranquillity and sophistication. He underlined the property’s commitment to redefining luxury and delivering exceptional hospitality, showcasing excitement about introducing guests to an experience that seamlessly combines the region’s rich culture with Ascott’s signature standards of service.
Khushbu Kumari, Partner at Sensation Hospitality Avenues, conveyed absolute delight in partnering with Ascott International Management India Pvt Ltd for the prestigious Oakwood Resort brand. She highlighted the aim to elevate the hotel to high international standards, offering guests an exceptional stay experience while exploring the scenic beauty of the state.
The Ascott Limited, a leading international lodging owner-operator, has further solidified its position as a global player and operator in hotel apartments, expanding its portfolio to over 160,000 units across 900 properties. In India, with the Oakwood acquisition last year, Ascott’s current portfolio includes six properties in cities like Bangalore, Hyderabad, Pune, and Chennai.
