Mumbai (Commonwealth Union)_ Bollywood superstar Ranbir Kapoor turned 42 this year, marking the occasion with the launch of his new lifestyle brand, Arks. The brand made its debut on social media with an official video shared on its Instagram page, featuring a serene moment of Ranbir lying on the grass beneath a starry sky, tracing a symbol in the air. Accompanying this captivating imagery was the intriguing caption: “Meet the founder. He’s not on social media.” Ranbir first hinted at his entrepreneurial aspirations during a podcast with Nikhil Kamath, and fans have been eagerly awaiting further developments.
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Accordingly, with the launch of Arks, they are now getting a glimpse into his vision for this new venture. The brand’s Instagram account has already amassed over 60,000 followers, with its bio simply stating, “work in progress,” hinting at exciting developments to come. Details regarding Arks remain scarce, prompting speculation among fans about the nature of the brand. While some believe it may focus on a sneaker line, others suggest it could encompass a broader range of fashion and lifestyle products.
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Additionally, the anticipation surrounding this launch has generated a flurry of comments on social media, with fans expressing their enthusiasm and sharing their thoughts. One user commented, “A RANBIR KAPOOR SNEAKERS – ARKS,” while another playfully interpreted the name as representing “Alia, Raha, Ranbir Kapoor & Sons,” alluding to Ranbir’s family ties. Ranbir’s transition from actor to entrepreneur has garnered considerable excitement, with one fan exclaiming, “Happy Birthday RK! What a surprise! Can’t wait to see you as an entrepreneur!!!” The support for his new venture has also come from loved ones. Alia Bhatt, his wife, reshared the launch video on her Instagram stories, accompanied by a heartfelt message: “To new beginnings.”
Veteran actress Neetu Kapoor, Ranbir’s mother, also expressed her pride and love by sharing the video on her own Instagram. Her heartfelt message read, “Son, brother, husband, father, and now founder. Happy birthday Ranbir! Hope the birth of @ARKS makes this one even more special. Can’t wait to see your journey unfold. My blessings n pyaar.” The show of familial support extended further with Ranbir’s sister, Riddhima Kapoor Sahni, and close friend, director Karan Johar, sharing the brand’s video on their stories, reflecting a tight-knit circle cheering for his latest endeavor.
As Ranbir embarks on this new chapter, fans can also look forward to his upcoming film projects. He is set to star in Sanjay Leela Bhansali’s much-anticipated film, “Love And War”, alongside Alia Bhatt and Vicky Kaushal. Additionally, he will portray Lord Ram in an adaptation of the “Ramayana”, sharing the screen with Sai Pallavi. Recently, he starred in Sandeep Reddy Vanga’s “Animal”, alongside Triptii Dimri and Rashmika Mandanna, with a sequel titled “Animal Park” also in the works.
Furthermore, with the launch of Arks, Ranbir Kapoor is not only celebrating a milestone birthday but also stepping into a new arena that showcases his creativity and entrepreneurial spirit. As fans eagerly await more information about the brand, it is clear that this new venture aligns seamlessly with Ranbir’s dynamic career in Bollywood, further solidifying his status as a multifaceted talent.
