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Apple reports an all-time record revenue, with strong performance in the Indian market

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NEW DELHI (CU)_Apple reported an all-time record revenue in the December quarter, with the tech giant having performed strongly in the Indian market, company CEO Tim Cook said.

The iPhone maker reported a revenue of US$111.4 billion globally for the first quarter ended December 26, 2020, which was a 21 per cent increase year-on-year. Of this revenue, international sales accounted for 64 per cent, as the company doubled its business in India.

However, Cook said that while there has been a significant growth in revenue in India in the last quarter compared to the year-ago quarter, however, the company’s absolute level of business there is still quite low relative to the size of the opportunity.

Accordingly, Apple has been aggressively ramping up its presence in the Indian market, especially through the online store which was launched last September, with a full range of products, and direct support for customers across the country.

Meanwhile, the firm also intends to set up brick-and-mortar outlets in the South Asian country, in order to further cement its position in one of the world’s largest smartphone markets.

The company, which is a frontrunner in the premium smartphone segment, passed 1.65 billion devices worldwide during the December quarter. With over 1 billion active installed base of iPhones, the tech giant shipped 81.9 million iPhone units in Q4 2020 globally.

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