Canada (Commonwealth Union)_ Blink Parametric, an insurtech company, has expanded its real-time flight disruption service through a partnership with Saskatchewan Blue Cross (Saskatoon) to boost travel insurance coverage for Canadian travelers. According to media reports, the deal is part of a larger attempt to increase travel insurance coverage in Canada. The Saskatchewan Blue Cross provides health and wellness benefits, travel insurance, and life insurance coverage to over 130,000 members.

As part of the deal, Saskatchewan Blue Cross will offer an exclusive service to policyholders where they may register for flight delay coverage up to one hour before departure. Based on the length of the delay, passengers will have access to an airport lounge, a hotel, and cash once they have registered.  

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Blink was established in 2016 and is a Parametric as a Service (PAAS) InsurTech specializing in flight disruption travel insurance. In 2020, it introduced Blink Parametric, a comprehensive suite of parametric insurance products. Blink Parametric provides consumers with a proactive real-time insurance solution that satisfies their need for speed and convenience by quickly contacting travelers if a flight is delayed. With real-time event notification, a variety of real-time help options may be directly delivered to the traveler.  

In the beginning of the year, Blink also expanded its long-term relationship with benefits provider and wellness industry leader Blue Cross in order to strengthen their travel offering in Canada.

Expressing delight over the partnership, Blink Parametric’s chief commercial officer Carl Carter said: “We are proud to extend our growing relationship with Blue Cross to now include Saskatchewan Blue Cross. We know we are doing something right when a top-tier partner that is as consumer-centric as Blue Cross expands Blink’s real-time flight disruption solutions across Canada. It helps to have an excellent product, but we are also very fortunate that our relationship is reinforced by trust and shared values that prioritize the customer experience.”

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