NFP Insurance Brokers has announced a multi-year signature agreement with Rugby Canada. Under the terms of the agreement, NFP will become the athletic association’s official insurance partner and the official team partner of the Women’s 15s Senior Program. Additionally, NFP will collaborate with Rugby Canada to establish a program that would give chances for Canadian girls to get engaged in rugby and connect with the teams.
Further, NFP will be a sponsor displayed on the front of shirts at all Rugby Canada Women’s 15s home and away tournaments. In addition, the brokerage will be integrated into advertising efforts for all forthcoming matches, and NFT’s emblem will be openly displayed on the training kit of the team during the Rugby World Cup in New Zealand which is scheduled to take place in October and November of this year.
John Haas from NFP Canada expressed excitement over the collaboration. He said, “We’re thrilled to partner with Rugby Canada and expand our global sponsorship program with a specific focus on fostering the support and growth of women and girl rugby players”. He added, “We love how sports bring people together and we’re looking forward to being part of the passionate and engaged Rugby Canada community.”
According to Haas, NFP is particularly thrilled about the pathway program it is establishing with Rugby Canada, which strives to launch the sport to girls aged between 13 and 16 from diverse backgrounds and experiences.
Gareth Rees, director of commercial partnerships and broadcast at Rugby Canada, welcomed the partnership. He said, “It’s great to welcome NFP as our Official Insurance Partner. Their dedicated support of our women’s 15s and girls’ programs will make a meaningful difference”. He added, “Their focus on helping grow the grassroots of our game is very important to us and we’ve already seen great engagement and ideas from their team.”
