Ontario, Canada (CU)_ According to the latest announcement from HelloSafe, a Canadian fintech that creates comparison tools for insurance, investment, savings, and credit products, the firm has secured $4.2 million in seed funding. According to the startup, OneRagtime and Kima Ventures led the fundraising round. Using the funds, HelloSafe intends to hire an additional 40 employees to strengthen its staff base as well as technical, marketing, and sales divisions by the end of 2023.
Currently, the company employs 50 people. It is expected that this enhanced recruiting will help the fintech to expedite its expansion and its presence in additional English-speaking nations. Additionally, the firm stated in a press statement that it will utilize the capital to improve its existing comparison solutions and develop other products in Canada.
According to Pauline Laurore, co-founder and CMO of HelloSafe, “Despite the big differences between financial products, we see a lot of similarities in the need of our users in Canada for information and a better way to compare products and services. This success validates the scalability of our technology and our vision.”
According to Oleksiy Lysogub, co-founder and CTO of HelloSafe, “With an audience of several million visitors each year, this round of financing supports our goal to become Canada’s number one platform for comparing insurance and financial products”. He added, “With our unique technology and network of partners, we want to quickly establish ourselves as the go-to platform for consumers who want to get the most out of their money.”
According to Stéphanie Hospital, founder and CEO of OneRagtime, “HelloSafe has an innovative and transparent value proposition. With its proprietary technology, the startup succeeds in producing high-value comparison tools, while limiting its development costs. its founders’ industry experience and long-term vision make HelloSafe a solid project, promising a rapid and controlled development.” According to Hospital, the HelloSafe coach, which is driven by AI algorithms, will revolutionize the process of counseling people on financial products. Five million people already employ HelloSafe’s comparison tools, which leverage the fintech’s network of more than fifty partners.
