DHAKA, Bangladesh (CU)_ Bajaj Auto has become the world’s most valuable two-wheeler company with a market capitalization of over $13.6 billion. The recent recognition of Bajaj Auto as the world’s most valuable two-wheeler manufacturer is unlikely to surprise many in Bangladesh given its undisputed leadership in the two-wheeler market of the region, backed by a strong association with the reputed Uttara Motors Ltd. This growth of Bajaj comes along with its 75 years of service as India’s largest exporter of two-wheelers.
Milind P Bade, vice president of international business at Bajaj Auto India, shared his comments about Bajaj’s achievement. He said that the firm exports motorcycles to more than 70 countries around the world. Based on its sharp product strategies, it enjoys market leadership in main countries and also concentrates on differentiated customer experience, making Bajaj the world’s most valuable two-wheeler manufacturer.
Bade said: “Bangladesh is one of the largest and fastest growing motorcycle and three-wheeler market in the world. Bajaj is committed to this market with our esteemed partner Uttara Motors to keep on delivering world-class products to our customers, backed with the best-in-class customer experience”.
Matiur Rahman, Uttara Motors Chairman and CEO, said he was pleased with the news that Bajaj Auto had become the world’s most valuable two-wheeler firm. Rahman said, “We have been associated with Bajaj from the late 70s and now, we have established a motorcycle manufacturing plant in Dhaka, where we can manufacture more than 250,000 units annually, including high-end motorcycles”.
In Bangladesh, the demand for sports motorcycles is growing as clients get the best in terms of technology, safety and performance from premium bikes such as Pulsar. He added, “Bangladeshi youths love Bajaj motorcycles and our leadership in the motorcycle segment is a testimony of the same.”
