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Bangladesh elevates consumer payment experience

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Bangladesh (Common wealth) _LankaBangla Finance Limited has entered into a strategic collecting arrangement with Soft Tech Innovation Limited, a well-known Payment System Operator (PSO) known by the brand name “aamarPay.” The agreement was inked at LankaBangla Finance’s Head Office, cementing the two businesses’ collaboration to provide enhanced digital financial services to its valued customers through Deposit, Loan, and Card Bill payment services via the aamarPay Super App.

The cooperation was officially signed by A. K. M. Kamruzzaman, FCMA, Head of Operations of LankaBangla Finance Limited, and A.M. Ishtiaque Sarwar, Managing Director of Soft Tech Innovation Limited (aamarPay). Among those present were Sheik Mohammad Fuad, Head of ICT, Md Shibbir Rahman, Head of Legal on behalf of LBFL and Chief Operating Officer, Md. Abdul Muktadir Azad, Head of Commercial, Mostafa Badrul Hasan of Soft Tech Innovation Limited (aamarPay), and other senior officials.

The goal of this strategic partnership is to combine the strengths of LankaBangla Finance Limited and Soft Tech Innovation Limited (aamarPay) to provide a seamless and efficient consumer payment experience. Customers of LankaBangla Finance can benefit from a greater selection of secure and convenient payment alternatives for deposits, loan repayments, and credit card bill settlements with the integration of aamarPay’s innovative payment solutions. LankaBangla Credit Card holders can use any payment method they desire to pay their credit card bill with aamarPay.

Lankabangla is excited to collaborate with Soft Tech Innovation Limited (aamarPay) to improve our payment services and offer our consumers a more accessible and user-friendly digital payment experience, said A. K. M. Kamruzzaman, FCMA, Head of Operations at LankaBangla Finance Limited. We hope to deepen our commitment to client satisfaction and advance our position in the financial services market through this collaboration.

The collaboration between LankaBangla Finance Limited and Soft Tech Innovation Limited (aamarPay) is a significant step toward providing innovative and customer-centric payment services in Bangladesh’s financial environment. Both firms are dedicated to innovation and constant improvement in order to provide clients with a smooth and secure payment experience.

LankaBangla Finance PLC began its adventure in 1997 as a joint-venture financial company with multinational partnership, with a license from the Bangladesh Bank under the Financial company Act-1993. LankaBangla is now the country’s top provider of integrated financial services, including corporate, retail, CMSME, stock broking, corporate advisory, and wealth management services. We are the only NBFI that operates credit cards (Mastercard and VISA) within the broadest canopy of product and service offerings.

aamarpay is an online payment and e-commerce company that offers secure and simple services. Users can process payments through their platform utilizing a variety of methods, including credit cards, e-wallets, and bank transfers. They also provide e-commerce systems with inventory and order management capabilities.

aamarPay is a payment service provider that offers businesses and merchants secure and quick payment solutions. aamarPay is a Bangladeshi online payment gateway and merchant service provider. A payment processor firm’s goal is to give the greatest payment experience that an estore or offline retail store or customer may anticipate from a payment processor company.

We strive to give the greatest eCommerce/fCommerce/Offline payment experience a merchant can expect from a payment gateway service provider. With the digital payment system, the goal is to make the funds flow regardless. By increasing cashless transactions, we hope to realize the Bangladesh government’s vision of “Digital Bangladesh” for 2021. Where people are not required to carry cash. They can pay from any location at any time by simply tapping the screen. Connected to the most important acquiring banks and financial services sector.

aamarPay began operations on April 14, 2015, as a business concern of a well-established technological company called Soft Tech Innovation Ltd, with which it collaborated. Soft Tech Innovation Ltd was created in 2005 by A M Ishtiaque Sarwar, a pioneering tech entrepreneur in Bangladesh. He is also the founder of Muthofun (a texting service).

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