Aviation and Airlines (Commonwealth Union) _ Vietjet, a Vietnamese low-cost carrier, has experienced significant growth in its international network following a robust expansion effort. The airline’s strategic focus on the Indian market has yielded remarkable results, with passenger numbers between Vietnam and India more than quadrupling compared to the previous year.
During the second quarter of 2023, Vietjet introduced 11 new international routes to destinations in Australia, Indonesia, and India. This expansion has led to a substantial increase in international traffic, with the airline carrying a total of 3.5 million passengers in the first half of the year.
The Indian market has been a key driver of this growth. Vietjet’s aggressive expansion efforts in India have yielded impressive outcomes, as the airline served over 300,000 passengers in the first half of the year, a nearly five-fold increase compared to the same period in the previous year. Notably, Vietjet accounted for more than 50% of the 6.9 million international passengers traveling to and from Vietnam between January and June.
Vietjet attributes its success to its international routes, which offer competitive fares and high-quality services, facilitating cultural connections and bridging geographical gaps. These routes have not only promoted tourism but have also contributed to strengthening bilateral investment, trade, and economic recovery among the countries in the Asian-Pacific region.
Vietjet’s expansion efforts have been notable for their scale and innovation. The airline has launched a total of 120 routes, consisting of 75 international and 45 domestic routes, connecting nearly 100 destinations globally. It has introduced initiatives such as the ‘SkyBoss Business’ class on its Airbus A330 fleet, serving destinations like Australia, India, Kazakhstan, Japan, and South Korea.
In addition to its success in India, Vietjet has significantly expanded its presence in the Australian market. The airline launched new routes to major Australian cities, including Brisbane, Melbourne, and Sydney, with plans to add Perth to the list. This expansion has led to a doubling of weekly passenger numbers between Vietnam and Australia, and the airline is poised to reach one million passengers by the end of the year. Vietjet’s dynamic growth strategy, coupled with its focus on diverse and high-demand markets, underscores its position as a prominent player in the global aviation industry.
