Nia Atasha Rosli is a 27-year-old Malaysian model and actress who has made history by becoming the first Malay Muslim to model for Victoria’s Secret. The announcement of her casting in the brand’s T-shirt Bra Collection campaign was met with mixed reactions, with some praising her for breaking down barriers and others criticizing her for violating Islamic dress codes.
Atasha was born and raised in Kuala Lumpur, Malaysia. She began her modeling career at the age of 18, and has since appeared in campaigns for a number of high-profile brands, including Maybelline, Nike, and L’Oréal. She is also a successful actress, having starred in several Malaysian films and television series.
In 2023, Atasha was selected to be one of the faces of Victoria’s Secret’s T-shirt Bra Collection. The campaign, which was shot in Malaysia, features Atasha alongside Miss Universe Malaysia 2018 Jane Teoh and Thai actress and model Janie Tienphosuwan.
Atasha’s casting in the campaign was a major moment for diversity in the fashion industry. She is the first Malay Muslim woman to ever model for Victoria’s Secret, and her inclusion in the campaign is a sign that the brand is becoming more inclusive.
However, Atasha’s casting has also been met with criticism from some quarters. Some Muslim commenters have argued that her modeling for a lingerie brand is not in line with Islamic dress codes. Others have accused her of “selling out” her culture and religion.
Atasha has responded to the criticism by saying that she is proud to be a Malay Muslim woman and that she is not ashamed of her body. She has also said that she believes that her modeling for Victoria’s Secret can help to break down stereotypes about Muslim women.
“I want to show the world that Muslim women can be beautiful and confident,” she said in an interview. “We can be successful in any field we choose, including modeling.”
Atasha’s casting in the Victoria’s Secret campaign is a significant moment for diversity in the fashion industry. It is a sign that the brand is becoming more inclusive, and it is a testament to Atasha’s talent and determination. She is an inspiration to young women everywhere, and she is sure to continue to break down barriers in the years to come.
Atasha’s story is a reminder that diversity is important, and that everyone should be able to feel represented in the fashion industry. She is an inspiration to us all, and we can only hope that her success will pave the way for more diversity in the years to come.
