forward for SBI General in attaining its mission of becoming India’s most trusted general insurer. SBI General will provide SahiPay customers a variety of non-life insurance options as part of this collaboration. President of Strategic Investments & Head in Open Market, SBI General Insurance, Pushan Mahapatra, expressed delight over the latest collaboration. He said, “At SBI General, we always aim to plug-in digital models in our rural markets wrt insurance offerings. The tie-up with Sahipay is the right fit and has come at an appropriate time to support us in our endeavor to maximize our reach to rural segments”.
CEO of Manipal Business Solutions, Kamaljeet Rastogi, expressed optimism over the new partnership. He highlighted the ways of providing insurance services to the rural population. He said, “India is predominantly rural with more than 65% of the population residing in rural areas. To make the rural population aware of the benefits of insurance-focused efforts and innovative, affordable, technology-based insurance products that provide adequate risk coverage are required. SBI General Insurance will help us provide a comprehensive and accessible set of insurance offerings to our customers. This partnership will bring in a perfect blend for rural customers, with SBI General’s non-life product offerings and Manipal Business Solutions, along with the right understanding of the rural segment by both partners.”
