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Head of research and analysis for travel and tourism at GlobalData, Nicholas Wyatt, added how this partnership brings clear benefits for both parties.
He stated that it firstly, boosts connectivity between Singapore and the Philippines by allowing both to offer a wider range of flights and that this comes at a time at which travel flows between the two countries are projected to grow and, by 2027, exceed pre-pandemic levels, and hence it was timely.
The ability for PAL to codeshare on SIA’s flights to six European destinations significantly boosts connectivity to that region, which, in the case of Copenhagen and Milan, is entirely new. This creates a genuinely new offer for Philippine Airlines.
The main benefit for SIA was the boost in links to destinations within the Philippines, meaning it was a country market to which they can market more aggressively if they so wish.”
